Safety Not Guaranteed: The Sincerity of the Joke

The modern studio system spends hundreds of millions of dollars acquiring established intellectual property—comic books, video games, theme park rides—desperate for a pre-existing audience. For their $750,000 independent film, Colin Trevorrow and Derek Connolly bypassed the studios entirely. They sourced their intellectual property for free from an internet joke. The Meme as Foundation Safety Not Guaranteed is based on a bizarre, viral 1997 classified ad asking for a partner to travel back in time. On the internet, it was a disposable punchline. But Trevorrow and Connolly performed a masterclass in reverse-engineered screenwriting. They did not treat the meme as a joke. They treated it with profound narrative sincerity. ...

April 7, 2024 · 2 min · François Rivette

Resolution: The Reverse-Engineered Nightmare

The standard lifecycle of an independent film is a financial tragedy: a writer finishes a brilliant script, and then the director spends five years going bankrupt trying to find the locations to shoot it. For their $20,000 debut feature, Resolution, Justin Benson and Aaron Moorhead refused to play this game. They reversed the process. They secured a free location first—a cabin owned by Benson’s parents—and then reverse-engineered a script specifically designed to be shot within its walls. ...

April 5, 2024 · 2 min · François Rivette